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The Florance

Property class: 3.5

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Photo gallery for The Florance

A spacious kitchen with a cart, dining area with chairs, and large windows.
A bedroom with a large window, a bed, a chair, and a desk.
A hallway with a wooden staircase, a door with a number sign, and a vase with flowers.
A two-story white building with a green roof, a balcony, and a front entrance with steps.
A hallway with white walls, a wooden floor, and a door with stained glass windows.

Reviews

9.6 out of 10
Exceptional

Popular amenities

  • Parking included
  • Free WiFi
  • Laundry
  • Housekeeping
The current price is $187
includes taxes & fees
Oct 30 - Oct 31

Explore the area

View in a map
17 Brisbane St, Launceston, TAS, 7250
  • Place, City Park
    ‪1 min walk‬
  • Place, Princess Theatre
    ‪3 min walk‬
  • Place, Brisbane Street Mall
    ‪7 min walk‬
  • Airport, Launceston, TAS (LST)
    ‪11 min drive‬

Room options

View all photos for Premium King Park View

A bedroom with a bed, a TV mounted on the wall, and a window with a view of greenery.

Premium King Park View

10.0 out of 10
Exceptional
(6 reviews)
  • Garden view
  • 377 sq ft
  • 1 bedroom
  • Sleeps 2
  • 1 King Bed

View all photos for Premium Queen Park View

A bedroom with a bed, a chair, a radiator, and a window with blinds.

Premium Queen Park View

8.0 out of 10
Very good
(2 reviews)
  • 323 sq ft
  • Sleeps 2
  • 1 Queen Bed

View all photos for Premium Queen

A hotel room with a bed, a desk, two chairs, a coffee maker, and a nightstand with a remote control.

Premium Queen

8.0 out of 10
Very good
(2 reviews)
  • 377 sq ft
  • Sleeps 2
  • 1 Queen Bed

View all photos for Queen Suite

A neatly made bed with white and green bedding, an orange throw blanket, and a green headboard.

Queen Suite

9.6 out of 10
Exceptional
(4 reviews)
  • 269 sq ft
  • 1 bedroom
  • Sleeps 2
  • 1 Queen Bed

View all photos for Twin King Single

A hotel room with two beds, each with white bedding and decorative pillows. There is a small table with a lamp and a potted plant between the beds.

Twin King Single

  • 269 sq ft
  • Sleeps 2
  • 2 Large Twin Beds

Twin King Single Private Bathroom Room

  • 1 bedroom
  • Sleeps 2
  • 1 King Bed OR 2 Large Twin Beds

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About this property

The Florance

3.5-star guest house in Launceston CBD
This smoke-free guesthouse features laundry facilities, express check-in, and free newspapers. Free continental breakfast, free WiFi in public areas, and free self parking are also provided. Other amenities include a garden.
The Florance offers 12 accommodations with complimentary bottled water and coffee/tea makers. Each accommodation is individually furnished and decorated. Pillowtop beds feature premium bedding. Flat-screen televisions are featured in guestrooms.

Bathrooms include showers with rainfall showerheads, designer toiletries, complimentary toiletries, and hair dryers. This Launceston guesthouse provides complimentary wireless Internet access. Additionally, rooms include ceiling fans and blackout drapes/curtains. Housekeeping is offered daily and irons/ironing boards can be requested.

Guests can enjoy a complimentary breakfast each morning. Wireless Internet access is complimentary. This Victorian guesthouse also offers a terrace, a garden, and complimentary newspapers in the lobby. Complimentary self parking is available on site.

The Florance is a smoke-free property.

A complimentary continental breakfast is served each morning between 8:00 AM and 9:00 AM.

Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transportation

  • Roundtrip airport shuttle (surcharge)
  • Free self parking on site

Food and drink

  • Free continental breakfast available daily 8:00 AM to 9:00 AM

Things to do

  • Art gallery
  • Private wine tours

Conveniences

  • Free newspapers in lobby
  • Laundry facilities

Guest services

  • Housekeeping (daily)

Outdoors

  • Garden
  • Terrace

Accessibility

  • High-pile carpet in room
  • No elevator

More

  • 2 floors
  • Built in 1890
  • Smoking not allowed
  • Victorian architecture

Room amenities

Bedroom

  • Blackout drapes
  • Pillowtop mattress
  • Premium bedding

Bathroom

  • Designer toiletries
  • Hair dryer
  • Rainfall showerhead
  • Shampoo
  • Shower
  • Soap
  • Toilet paper
  • Towels provided

Entertainment

  • 45-inch flat-screen TV

Food and drink

  • Coffee/tea maker
  • Electric kettle
  • Free bottled water
  • Refrigerator

More

  • Ceiling fan
  • Heating
  • Individually decorated
  • Individually furnished
  • Iron/ironing board on request
  • Laptop workspace
  • Soundproofed rooms

Policies

Check-in

Check-in start time: 2 PM; Check-in end time: 8 PM
Early check-in subject to availability
Late check-in subject to availability
Late check-in fee for check-in between 8 PM and midnight
Express check-in available
Minimum check-in age: 18

Check-out

Check-out before 10 AM

Special check-in instructions

There is no front desk at this property
Guests will receive an email with check-in instructions and an access code prior to arrival; access will be through a private entrance
To make arrangements for check-in please contact the property ahead of time using the information on the booking confirmation
If you are planning to arrive after 8 PM please contact the property in advance using the information on the booking confirmation
Information provided by the property may be translated using automated translation tools

Access methods

Access code, private entrance

Pets

Pets not allowed

Children and extra beds

Children 11 and younger are not allowed at this property; All guests older than 11 are welcome
Rollaway/extra beds are not available
Cribs (infant beds) are not available

Property payment types

  • American Express
  • Mastercard
  • Visa

Important information

Optional extras

  • Late check-in fee for check-in between 8 PM and midnight

The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.

You need to know

Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards; cash is not accepted
Safety features at this property include a fire extinguisher, a smoke detector, and a security system

We should mention

This property does not have elevators
Children 11 years old and younger are not permitted at this property

Property is also known as

Florance B&B Launceston
Florance Launceston
The Florance Guesthouse
The Florance Launceston
The Florance Guesthouse Launceston

The Florance Reviews

Reviews

9.6

Exceptional

Rating 10 - Excellent. 124 out of 153 reviews
Rating 8 - Good. 23 out of 153 reviews
Rating 6 - Okay. 5 out of 153 reviews
Rating 4 - Poor. 1 out of 153 reviews
Rating 2 - Terrible. 0 out of 153 reviews

10/10

Cleanliness

9.8/10

Staff & service

9.2/10

Amenities

9.6/10

Property conditions & facilities

Reviews

Verified review

10/10 Excellent

Liked: Cleanliness, amenities, property conditions & facilities
Beautiful hotel close to town.
Stayed 1 night in Dec 2025
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Off the street parking. Clean room , lovely breakfast, friendly staff,
Stayed 1 night in Mar 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities
Brilliant amenities and very friendly hosts
Stayed 1 night in Feb 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Beautifully presented accommodation, attention to detail. Staff friendly. B'fast delightful. Walking distance into town, museum, parks. Highly recommend.
Stayed 2 nights in Jul 2026
Verified review

10/10 Excellent

Liked: Cleanliness, amenities, property conditions & facilities
Great location, clean and comfortable room, lovely breakfast. Loved the vibe!
Stayed 1 night in Dec 2025
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The venue with its enormous character and in particular the integration of the Old with the New allowing one to relax immediately on entering the breakfast room casting away any worries to start the day and last but not least the proximity to the Heart of the City allowing guests to stroll through the streets of Launceston attending the Markets during the weekend restaurants and general shopping during the day!
Stayed 3 nights in Jul 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Lovely, cosy boutique style accommodation with friendly and helpful staff.
Stayed 2 nights in Sep 2025
Verified review

8/10 Good

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Good overall stay
Stayed 1 night in Nov 2025
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
A unique and enjoyable place to stay.
Stayed 1 night in Apr 2024
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Property was imaculately clean and staff were super nice. Breakfast was great. Very convenient to town and restaurant. In fact Brisbane Street Bistro a few doors down the street was superb. Only downside was some people a bit nosy in the corrider and common area but wasn't so bad.
Stayed 1 night in May 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities
Beautifully clean room and the staff assisting at breakfast were so courteous and friendly. Location was great, right opposite a lovely park and all close to town and within easy walking distance to Cataract Gorge.
The Florance
LAUNCESTON at night
Cataract Gorge
Stayed 3 nights in Dec 2025
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, property conditions & facilities
This was a beautiful place to stay, great bed and shower, beautifully decorated with local artists, fantastic breakfast with gluten free options. A really lovely place to stay.
Stayed 1 night in Sep 2024
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Beautiful old building but modern inside. Highly recommend considering. The park (with the monkeys) is just across the road. Would not hesitate to stay here again
Stayed 1 night in Apr 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, property conditions & facilities
Beautiful building in a great location!
Stayed 1 night in Dec 2024
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Breakfast menu limited due to no proper kitchen. Close enough to National Park.
Stayed 1 night in May 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
beautifully renovated property, perfect location
Stayed 1 night in Mar 2023
Verified review

10/10 Excellent

Liked: Cleanliness, property conditions & facilities
Easy check-in and out. Friendly and helpful staff at breakfast. Lovely food and was able to get a breakfast packed for my early start the next morning. Beautiful building.
Stayed 2 nights in Jan 2026
Verified review

10/10 Excellent

Liked: Cleanliness, property conditions & facilities
A very welcoming and comfortable place to stay. The room was lovely. A great area in the conservatory to sit and relax. A good location, close to the park and restaurants and shops.
Stayed 1 night in Jan 2026
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, property conditions & facilities
Loved our overnight stay - room 4 was small but suited for one night. Could do with a box of tissues in the room though. Breakfast was lovely, staff friendly and very pleasant atmosphere.
Stayed 1 night in Dec 2025
Verified review

10/10 Excellent

Liked: Staff & service, property conditions & facilities
Clean, fresh, quiet and comfortable.
Stayed 1 night in Nov 2025
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Very pleasant, art style property, friendly stuff, nice location
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Perfect stay

Unbelievably cozy setup.
Stayed 1 night in Jul 2025
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Everything was very good. Lovely room, comfy bed, great breakfast. Will return!
Stayed 3 nights in Aug 2024
Verified review

10/10 Excellent

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Very nice room and the common area was amazing to chill out. Breakfast was yummy and serve with a smile. Highly recommend The Florance if you in Launceston.
Stayed 1 night in Nov 2025
Verified review

8/10 Good

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Lovely quiet space close to town