This smoke-free hotel features a bar/lounge, a snack bar/deli, and coffee/tea in a common area. WiFi in public areas is free. Other amenities include laundry facilities, a 24-hour front desk, and tour/ticket assistance.
Heeton Concept Hotel - Luma Hammersmith offers 89 air-conditioned accommodations with safes and hair dryers. Guests can surf the web using the complimentary wireless Internet access. Bathrooms include showers and complimentary toiletries. Housekeeping is offered daily and irons/ironing boards can be requested.
The hotel offers a snack bar/deli. A bar/lounge is on site where guests can unwind with a drink. Public areas are equipped with complimentary wireless Internet access. This Victorian hotel also offers multilingual staff, tour/ticket assistance, and a garden.
Heeton Concept Hotel - Luma Hammersmith is a smoke-free property.
To-go breakfasts are available for a surcharge and are served each morning between 6:30 AM and 10:00 AM.
Property amenities
Internet
Available in all rooms: Free WiFi
Available in some public areas: Free WiFi
Parking and transportation
No onsite parking available
Food and drink
Daily on-the-go breakfast available 6:30 AM to 10:00 AM for a fee: GBP 15 for adults and GBP 15 for children
A bar/lounge
Coffee and tea in common areas
Snack bar/deli
Family friendly
Laundry facilities
Snack bar/deli
Soundproofed rooms
Conveniences
24-hour front desk
Laundry facilities
Luggage storage
Water dispenser
Guest services
Housekeeping (daily)
Multilingual staff
Tour and ticket assistance
Outdoors
Garden
Outdoor furniture
Accessibility
If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
Elevator (52 inch wide door)
Thin carpet in public areas
Wheelchair accessible (may have limitations)
More
Smoking not allowed
Victorian architecture
Room amenities
Bedroom
Bedsheets provided
Blackout drapes
Bathroom
Free toiletries
Hair dryer
Private bathroom
Shampoo
Shower
Soap
Toilet paper
Towels provided
Entertainment
TV
Food and drink
Electric kettle
Tea bags/instant coffee
More
Air conditioning
Heating
Iron/ironing board on request
Safe
Soundproofed rooms
Policies
Check-in
Check-in time starts at 3:00 PM
Late check-in subject to availability
Minimum check-in age: 18
Check-out
Check-out before 11 AM
Special check-in instructions
Front desk staff will greet guests on arrival at the property
Information provided by the property may be translated using automated translation tools
Access methods
Staffed front desk
Pets
Pets not allowed
Children and extra beds
Children are welcome
3 children, up to the age of 1, can stay for free if using existing beds when occupying the parent or guardian's room
Rollaway/extra beds are not available
Cribs (infant beds) are not available
Property payment types
Important information
Fees
You'll be asked to pay the following charges at the property. Fees may include applicable taxes:
Deposit: GBP 50.0 per stay
We have included all charges provided to us by the property.
Optional extras
Fee for to-go breakfast: approximately GBP 15 for adults and GBP 15 for children
The above list may not be comprehensive. Fees and deposits may not include tax and are subject to change.
You need to know
Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards; cash is not accepted
Safety features at this property include a fire extinguisher, a smoke detector, a security system, a first aid kit, and window guards
We should mention
This property welcomes guests of all sexual orientations and gender identities (LGBTQ+ friendly)
Property is also known as
LUMA Concept Hotel
LUMA Concept Hammersmith
Heeton Concept – Luma London
Heeton Concept Hotel – Luma Hotel
Heeton Concept Hotel – Luma London
Heeton Concept Hotel – Luma Hotel London
LUMA Concept Hotel Hammersmith
Heeton Concept Hotel Luma Hammersmith
Heeton Concept Hotel - Luma Hammersmith Hotel
Heeton Concept Hotel - Luma Hammersmith London
Heeton Concept Hotel - Luma Hammersmith Hotel London
Heeton Concept Hotel - Luma Hammersmith Reviews
Reviews
8.4
Very Good
All reviews shown are from real guest experiences. Only travelers who have booked a stay with us can submit a review. We verify reviews according to our guidelines and publish all reviews, positive or negative.
Rating 10 - Excellent. 504 out of 1001 reviews
10 - Excellent
504
Rating 8 - Good. 305 out of 1001 reviews
8 - Good
305
Rating 6 - Okay. 111 out of 1001 reviews
6 - Okay
111
Rating 4 - Poor. 43 out of 1001 reviews
4 - Poor
43
Rating 2 - Terrible. 38 out of 1001 reviews
2 - Terrible
38
8.6/10
Cleanliness
8.8/10
Staff & service
8.0/10
Amenities
8.4/10
Property conditions & facilities
8.6/10
Eco-friendliness
Reviews
10/10 Excellent
Laura
Traveled with family
Oct 3, 2025
Great location and enjoyed our stay
I was really impressed with the hotel. Location was excellent, less than 5 minutes from Hammersmith tube, close to the Eventim Apollo. Lots of places to eat near by. There was a fridge in the room, the staff were friendly and the room was clean. Beds were quite hard but not as bad as some I have stayed in. We felt safe walking back late from our concert. I would stay here again.
I stayed at the Luma pre-Covid and was looking forward to staying there again. The staff are so nice and helpful. The rooms seem like they could use a little "updating". Nothing major, and certainly nothing that impeded my enjoyment of my holiday. Some of the switches in the room didn't seem to do anything. The wall between the desk and the bed was coming apart at the seams. The safe was locked when I got there, couldn't get it open. And it does seem that some things that used to be provided in the rooms are no longer available.
Other than those items, it was a nice stay. The cleaning staff always had my room made up by the time I got back from my day's wanderings around London. Comfortable bed and pillows. Towels were quite nice, luxurious even. Shower worked great.
Had a great stay and would stay at the Luma again.
Terence D
Stayed 12 nights in Sep 2025
10/10 Excellent
Muskan
Sep 19, 2025
Muskan
Stayed 2 nights in Sep 2025
8/10 Good
Valerie
Traveled with group
Sep 16, 2025
Liked: Cleanliness, staff & service
Rooms were quite hot, but the location is fantastic. Good value for the money
Overall would stay there again. Staff was very helpful in general. Room layout a little awkward and little things, such as poor lighting around the mirror, only large bath towels, and stained carpet were annoying, but quiet and convenient.
Great one-night stay on our last day back in London before leaving for the states. Love the overall modern sheik vibe, AIR CONDITIONINg, and the comfortable King bed. Hammersmith is a hip area of London with quick access to the Hammersmith tube station. I would stay here again.
Basement room was an unwanted surprise. It had one window and it looked out into another hallway rather than outside. Sink is in the main area not the toilet room. There are no hand towels - just large towels. Shower stall is very tight. Mini fridge doesn’t work. Room was clean, good air conditioning, solid water pressure, lots of mirrors. Location was great - just a few minutes walk to Hammersmith station.
It was a good stay! Maybe just empty the bins in the room daily. Doesn’t need to get cleaned fully but empty bins would be a nice touch. Good neighborhood and would come back